It’s time for YouTube to fall back to third place.
This past week, TIME magazine reported that a research agency announced Facebook is home to the two most downloaded apps in the United States. The social network giant’s Facebook app has been the perennial champ, but it wasn’t until July that Facebook Messenger passed YouTube to claim the second spot.
In terms of percentages, Messenger overtook YouTube by a slight margin: 59.50 percent to 59.30 percent. Facebook leads the way with 73.30 percent.
Google has four apps in the top 10: Search, Play, Maps and Gmail. Pandora Radio, Instagram and Yahoo Stocks are the other three apps in the top 10.
Interestingly, Apple has no apps in the top 10. Its Maps app reached number 11 on the list.
An article by The Wall Street Journal provided an expanded list of apps, showing the top 15 instead of the top 10.
Spots 11 through 15 were held by: Apple Maps, Amazon Mobile, Twitter, Apple Music and Snapchat.
Facebook’s death grip on the American app market could’ve been stronger if it’s recently acquired WhatsApp was as popular in the U.S. as it was around the world. The messaging app has “900 million monthly active users.”
WhatsApp announced on Thursday it now has 900 million monthly active users, 200 million more than Facebook Messenger reported earlier this summer. WhatsApp is more popular in Asia, and the comScore numbers only account for app use in the United States.
Facebook is looking to extend its Messenger app’s capability in an effort to make it more user-friendly and adaptable to a variety of situations beyond messaging.
The company’s new features include the ability to “send mobile payments,” as well as their plans to release a personal assistant feature called “M”.
A factor in the app’s rise in popularity is that Facebook requires users to download the app in order to read messages they receive through the Facebook app.