Hoovy is a Santa Monica, California-based startup looking to bring aerial banner advertising into the 21st century with a drone called Advatar — the first and only drone designed specifically for advertising, according to the new company.
Advatar is a wind resistant octocopter equipped with GPS which can fly banners in virtually any location. The eight-engine drone, which can carry banners which the company claims can be seen up to 1,000 feet away, has already passed and submitted a couple of safety tests to the FAA which include:
- Drag Force of banner supported by multi-rotor
- Sufficiency of maximum thrust to the multi-rotor
Hoovy has launched a fundraising campaign on the IndieGoGo crowdfunding platform to raise funds intended to bring its advertising-specific drone to the marketplace and in just 16 days, the campaign has already managed to secure more than $13,500 in funds from just under 50 investors.
In total, the company’s IndieGoGo campaign seeks to raise a total of $50,000 — a goal which the company has 15 days left to complete before the fundraiser runs out of time.
In part, the company aims to establish drone advertising teams in markets all across the country. In essence, the company hopes to train teams and subcontract them work after having adequately trained them on how to start a drone-vertising based business.
The Los Angeles based Hoovy, which was founded by Eugene Stark, makes the flying billboards at their headquarters and charges between $120 and $200 an hour for the advertising, NBC News reported.
Maria Bartiromo discussed the Hoovy’s drone-vertising venture on Fox Business back in May of this year and you can watch the video below. Let us know what you think of this new drone-fueled aerial advertising option in the comments section below.